HIRE A BRAND BUILDER

Big brand thinking. Small team flexibility.

Most growing businesses don't need a full-time creative director.

They need someone who can help make smart decisions, build a stronger brand, create better marketing, and keep projects moving without adding another employee.

That's where I come in.

For the past 15 years, I've helped businesses build brands, launch products, design websites, create content, and tell better stories. I've worked with everyone from national brands to businesses that started on a napkin.

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SMITH WORKBENCH

✳︎ SMITH WORKBENCH

WHY CLIENTS HIRE ME

Most small businesses don't need a big agency. They also don't want to hand their brand over to their nephew who just graduated from design school.

What they really need is something in between.

Someone experienced enough to think strategically, versatile enough to execute, and accessible enough to grab a coffee and talk through challenges face-to-face.

When you work with me, you're not hiring a faceless organization. You're adding an experienced team member who genuinely cares about your business and is invested in helping it grow.

Instead of hiring a designer, marketer, photographer, copywriter, strategist, and project manager separately, you get one trusted partner who can connect all the pieces and keep things moving.

    • Brand strategy

    • Creative direction

    • Marketing strategy

    • Website planning and oversight

    • Product development

    • Packaging design

    • Apparel programs

    • Photography & video

    • Social media strategy

    • Content creation

    • Copywriting

    • Launch campaigns

    • Founders

    • Startups

    • Lifestyle brands

    • Hospitality businesses

    • Food & beverage companies

    • Retail businesses

    • Growing teams that need senior-level creative support

Most small businesses don't need a big agency. They also don't want to hand their brand over to their nephew who just graduated from design school.

Retainer Options

Every business is different, and I've never found a one-size-fits-all solution that actually works.

Some clients need high-level strategy and creative direction. Others need help launching products, building a website, creating content, managing marketing, or simply having an experienced partner available when challenges arise.

That's why every retainer is customized around your goals, your team, and your budget.

Most clients invest between $1,000 and $10,000 per month, depending on the level of support needed.

  • $1,000-$2,500/month

    Strategic guidance, creative support, and ongoing consultation.

  • $3,000-$5,000/month

    Ongoing creative direction, marketing support, project oversight, and content planning.

  • $5,000-$10,000/month

    An embedded creative partner helping drive brand, marketing, product, and growth initiatives.